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The value of "this is cool" science stories

Explore the evolution of science journalism and how 'this is cool' stories engage audiences effectively. Discover more!

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A couple of nights ago, I discovered a blog by Canadian science journalist Colin Schultz, who is doing a series of interviews with eminent science journalists including Carl Zimmer, Nicola Jones, David Dobbs and Jay Ingram. They're great reads and I especially liked the stark differences in the answers from Nicola Jones and Carl Zimmer, particularly about the sorts of stories they like to tell.

Jones says, "The really fulfilling stories are the ones that come, I think, spinning out of real world events." She is interested in how science "relates to policy developments" or "to things that are going on in the real world." Carl, on the other hand, says, "I think a lot of science writers actually try to search a little too hard for that 'news you can use' when it comes to science. A lot of science is just interesting in and of itself. And it ...

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