Stay Curious

SIGN UP FOR OUR WEEKLY NEWSLETTER AND UNLOCK ONE MORE ARTICLE FOR FREE.

Sign Up

VIEW OUR Privacy Policy


Discover Magazine Logo

WANT MORE? KEEP READING FOR AS LOW AS $1.99!

Subscribe

ALREADY A SUBSCRIBER?

FIND MY SUBSCRIPTION
Advertisement

Cardboard Boxes Are Not the Usual Recession Indicators, But Are All About Consumer Psychology

Learn more about how quirky recession indicators reveal the impact of economy on our everyday behavior.

Jenny Lehmann
ByJenny Lehmann
Recession indicators
(Image Credit: chainarong06/Shutterstock)

Newsletter

Sign up for our email newsletter for the latest science news

Sign Up

When the economy starts to wobble, economists pore over the big dashboards: GDP growth, unemployment rates, inflation. But sometimes, the first red flags come from somewhere stranger.

In his Monday Morning Economist blog, Virginia Tech economist Jadrian Wooten points to the so-called cardboard box index, first introduced by former Federal Reserve Chair Alan Greenspan. Because more than 75 percent of non-durable goods in the U.S. ship in cardboard boxes, tracking their production can reveal something about future demand. According to Wooten, box makers have lately been scaling back, with nearly 9 percent of domestic capacity set to shut down.

“If they’re cutting back, it’s likely because orders are shrinking,” he said in a statement. Which means: fewer boxes, fewer goods moving, shakier economy.

But cardboard boxes are just one of many unconventional signals people have leaned on to spot downturns. Economists have long played with quirky, pop-cultural recession indicators that ...

  • Jenny Lehmann

    Jenny Lehmann

    Jenny Lehmann is an assistant editor at Discover Magazine who writes articles on microbiology, psychology, neurology, and zoology, and oversees the Piece of Mind column of the print issue.

Stay Curious

JoinOur List

Sign up for our weekly science updates

View our Privacy Policy

SubscribeTo The Magazine

Save up to 40% off the cover price when you subscribe to Discover magazine.

Subscribe
Advertisement

0 Free Articles