NCBI ROFL: You don't need a face to be a good magician.

Social misdirection fails to enhance a magic illusion. "Visual, multisensory and cognitive illusions in magic performances provide new windows into the psychological and neural principles of perception, attention, and cognition. We investigated a magic effect consisting of a coin "vanish" (i.e., the perceptual disappearance of a coin after a simulated toss from hand to hand). Previous research has shown that magicians can use joint attention cues such as their own gaze direction to strengthen the observers' perception of magic. Here we presented naïve observers with videos including real and simulated coin tosses to determine if joint attention might enhance the illusory perception of simulated coin tosses. The observers' eye positions were measured, and their perceptual responses simultaneously recorded via button press. To control for the magician's use of joint attention cues, we occluded his head in half of the trials. We found that subjects did not direct their gaze at ...