The Public Health Legacy of the 1976 Swine Flu Outbreak

Is it responsible for some Americans' hesitancy to embrace vaccines?

Body Horrors
By Rebecca Kreston
Sep 30, 2013 1:30 PMMay 4, 2020 1:19 AM
President Ford receives a swine flu inoculation - Gerald R. Ford Presidential Library and Museum
President Gerald Ford receiving the swine flu vaccine from his White House physician, Dr. William Lukash on October 14, 1976. (Credit: David Hume Kennerly/Gerald R. Ford Presidential Library and Museum)

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Vaccines were once thought of as an axiomatic good, a longed-for salvation in the form of a syringe, banishing crippling and deadly infections like polio, smallpox and tetanus. But within the past few decades we have seen the emergence of anti-vaccination movements and a rise in cases of childhood diseases that are entirely preventable with a quick jab to the arm.

Over the past five years, outbreaks of mumps, measles and whooping cough have cropped up throughout the country. And then, of course, there is widespread skepticism among the general public on influenza and the merits of a seasonal flu shot. Even as outbreaks of avian and swine flu have periodically emerged in this country, there are still people who resist vaccination against the flu. This seemingly pervasive opposition to flu vaccination is not without its historical and sociological roots.

Some of the American public’s hesitance to embrace vaccines — the flu vaccine in particular — can be attributed to the long-lasting effects of a failed 1976 political campaign to mass-vaccinate the public against a strain of the swine flu virus. This government-led campaign was widely viewed as a debacle and put an irreparable dent in future public health initiatives, as well as negatively influenced the public’s perception of both the flu and the flu shot in this country.

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