Register for an account

X

Enter your name and email address below.

Your email address is used to log in and will not be shared or sold. Read our privacy policy.

X

Website access code

Enter your access code into the form field below.

If you are a Zinio, Nook, Kindle, Apple, or Google Play subscriber, you can enter your website access code to gain subscriber access. Your website access code is located in the upper right corner of the Table of Contents page of your digital edition.

Health

Flashback Friday: Which state Googles “porn” the most? The answer might surprise you

8315730857_1d1dd4572a_z-300x200.jpg

Newsletter

Sign up for our email newsletter for the latest science news

Photo: flickr/Caden Crawford

Google Trends has become a productive source of data for social scientists, particularly those interested in when and where people search for the word “porn”. First, they discovered that porn searches peaked in winter and early summer, a result that lead them to believe that there actually is a human mating season. Now, they’ve looked at the results by state, and found some more interesting patterns.

Perhaps not surprisingly, “higher percentages of Evangelical Protestants, theists, and biblical literalists in a state predict higher frequencies of searching for porn, as do higher church attendance rates.” The state with the highest search rate? You guessed it: Mississippi, followed closely by Texas. The authors conclude that “more salient, traditional religious influences in a state may influence residents–whether religious or not–toward more covert sexual experiences.”

Unbuckling the Bible Belt: A State-Level Analysis of Religious Factors and Google Searches for Porn.

“While the link between individual religious characteristics and pornography consumption is well established, relatively little research has considered how the wider religious context may influence pornography use. Exceptions in the literature to date have relied on relatively broad, subjective measures of religious commitment, largely ignoring issues of religious belonging, belief, or practice. This study moves the conversation forward by examining how a variety of state-level religious factors predict Google searches for the term porn, net of relevant sociodemographic and ideological controls. Our multivariate findings indicate that higher percentages of Evangelical Protestants, theists, and biblical literalists in a state predict higher frequencies of searching for porn, as do higher church attendance rates. Conversely, higher percentages of religiously unaffiliated persons in a state predict lower frequencies of searching for porn. Higher percentages of total religious adherents, Catholics, or mainline Protestants in a state are unrelated to searching for porn with controls in place. Contrary to recent research, our analyses also show that higher percentages of political conservatives in a state predicted lower frequencies of porn searches. Our findings support theories that more salient, traditional religious influences in a state may influence residents-whether religious or not-toward more covert sexual experiences.” Related content: Does watching porn make people less religious?Do different kinds of porn portray women differently?Flashback Friday: Google search patterns reveal human mating season.

    2 Free Articles Left

    Want it all? Get unlimited access when you subscribe.

    Subscribe

    Already a subscriber? Register or Log In

    Want unlimited access?

    Subscribe today and save 70%

    Subscribe

    Already a subscriber? Register or Log In