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Whoever said a Green Potato Chip was a Bad Thing?

Discover how environmentally friendly companies like Frito-Lay are reshaping the snack industry with their Net Zero plan.

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Student Postby Stephanie Gold

Today, it seems that everywhere we go we hear about companies and retailers trying to do something for the environment. Whether it's Wal-Mart installing solar panels to power everything from the store lighting to the refrigerator section or a small local grocery store installing energy saving light bulbs, it is clear that retailers are beginning to focus on environmental issues across the globe. Some argue that these companies are "going green" because they understand the severity of the global warming problem while others insist that they are motivated by the financial incentives. Regardless of their motivations, the question still remains as to whether or not consumers are affected by eco-friendly companies. This month, Frito-Lay announced their new "Net Zero" plan, where it will completely change the way its factories work and move toward creating an environmentally friendly potato chip. The company will have to run the ...

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