..asks The Times Higher Education:
Tim Birkhead is professor of behavioural ecology, University of Sheffield. He is reading Chris Mooney and Sheril Kirshenbaum's Unscientific America: How Scientific Illiteracy Threatens our Future (Basic Books, 2009). "Not only America's future, but the UK's, and elsewhere too. This is essential reading for all science undergraduates (and teachers); superb history that puts our current predicament into perspective. This highly readable book tells you why science matters. On communicating science for example: 'Institutional structures ... fail to award successes in communication and thus create little incentive for scientists to engage in it.'"
Thanks Tim, we're glad you're enjoying our book!