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Reflections from ScienceOnline 2010

Explore the intersection of Science and Entertainment at ScienceOnline 2010. Discover insights on credibility and public outreach.

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I was thrilled to attend this fast-growing conference and get to see great peeps like Sheril K, Darlene Cavalier, Carl Zimmer, Tom Levenson, Isis, SciCurious, Jennifer Ouellette, and many, many more.

I didn’t always attend the panels (and only spoke on one, last minute) but I did have some reflections:

1. Science and Entertainment: Beyond Blogging – Tamara Krinsky and Jennifer Ouellette: Hollywood getting into science = definitely cool. But will Hollywood’s ace marketers ever see a real need to court science bloggers to get the word out about films, given the relatively small size of our audiences and the vastness of their ad budgets? Not clear to me how much *we* matter, at least so far.

2. Trust and Critical Thinking – Stephanie Zvan, PZ Myers, Desiree Schell, Greg Laden, Kirsten Sanford. Yes, science on the web is a total mess. But trying to “certify” good/accurate science bloggers, vs. ...

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