Martin Robbins: "Science Is Cool, You Idiot! Wait, Wait, Don't Walk Away..."

The award has now come in for the most off base and, frankly, elitist response to the Rock S.O.S.™ campaign. It goes to science blogger Martin Robbins of the Guardian, who doesn’t even understand what the campaign is, and so acts as if everything he objects to is something done by GQ magazine rather than by the Geoffrey Beene Gives Back® Rock Stars of Science™ campaign, which ran a PSA in GQ. Robbins isn't merely unaware of what he’s criticizing; he’s also apparently clueless about the U.S. public and how it regards science. His basic argument seems to be that people should already knowthat scientists, not rock stars, are the really cool ones. (Even though many Americans can't even name a scientist.) Rock stars should kneel at the feet of scientists, rather than vice versa. And if you don’t get it…well, just look at this picture of science from the ...