For its 25th anniversary, Discoverexplored scientific progress as it had appeared on our editorial pages. This month, on the magazine's 26th anniversary, we examine another story of progress—one told through Discover's ads.
A clean-cut man sits beside a clunky old computer, a cigarette in his hand. Draped over the monitor is a woman swathed in a thick fur coat and a dress hitched several inches above her knees, smiling adoringly at the smoker as he nuzzles her foot with his shoe. "He likes hardware," says the advertisement for Benson & Hedges cigarettes. "She's into softwear."
