The More Names Change, the More They Sound the Same

The Crux
By Julie Sedivy
Feb 8, 2013 1:08 AMNov 19, 2019 11:49 PM

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Julie Sedivy is the lead author of Sold on Language: How Advertisers Talk to You And What This Says About You. She contributes regularly to Psychology Today and Language Log. She is an adjunct professor at the University of Calgary, and can be found at juliesedivy.com and on Twitter/soldonlanguage.

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