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Generation iPod: Young'Uns Spend 53 Hours a Week Consuming Media

Explore how media consumption in children affects grades and behaviors, revealing insights from the Kaiser Family Foundation study.

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When your kid isn't in class, he/she is probably listening to an iPod, flipping TV channels, or switching between tabs on their computer, which means they may be juggling between Myspace, Facebook, and YouTube--in other words, kids today are staying hyperconnected and wired through their waking hours. That reality is confirmed by a new study done by the Kaiser Family Foundation, which reveals that

if your kids are awake, they're probably online [The New York Times].

In the third of a series of large-scale national surveys, the Kaiser Foundation study found that kids between the ages of 8-18 years now spend an average of 7 hours, 38 minutes per day using entertainment media. That adds up to more than 53 hours of entertainment consumption in a week. And this does not include the time kids spending texting or talking on their cell phones. Unsurprisingly, the report says that all this ...

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