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Navigating Hearing Loss And New Over-the-Counter Solutions

Hearing loss is a significant issue for many Americans who have never tried to get support. But new FDA rules make hearing aids more accessible and affordable than ever.

Emilie Lucchesi
ByEmilie Le Beau Lucchesi
Credit: Andrey_Popov/Shutterstock

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For as long as I can remember, hearing has been difficult for me. At age 32, I finally saw an audiologist and received my first pair of hearing aids. They cost $1,800 — each.

I dreaded the day I’d have to buy a new pair. But in 2017, Congress ordered the Federal Drug Administration (FDA) to set rules that would enable FDA-approved hearing aids to be sold over the counter (OTC). While that was in the works, the FDA allowed for some non-approved devices to be sold direct to consumer. In 2021, I bought my second pair online for $600 — total.

Prices are expected to get even better. In late October 2022, the FDA-approved OTC hearing aids finally hit the market. These devices are cheaper than their prescription-only predecessors, and they have the potential to help a lot of people. Data in recent years suggests about 15 percent of ...

  • Emilie Lucchesi

    Emilie Le Beau Lucchesi

    Emilie Le Beau Lucchesi, Ph.D., is a freelance journalist who regularly contributes to Discover Magazine. She reports on the social sciences, medical history, and new scientific discoveries.

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