Laws of Physiques

Discover how the Barbie doll conveys an impossible standard of beauty and its impact on body image in Americans.

| 1 min read
Google NewsGoogle News Preferred Source

Newsletter

Sign up for our email newsletter for the latest science news

Sign Up

Since she first sashayed onto the American scene in 1959, Barbie has reproduced more than 800 million times. To say that she sets an impossible standard of beauty is obvious, but Kelly Brownell, a psychologist at Yale, has determined just how impossible. According to his calculations, if an attractive, healthy woman like the one shown here (left) keeps her hips the size they are, she would have to gain nearly a foot in height, add four inches to her chest, and lose five inches from her waist to become a life-size Barbie (right). Brownell worries that in a country where anorexia is not uncommon, Barbie may convey an unhealthy message to children. I don’t think that there are people that have those proportions, he says. But if every Barbie was taken off the market, would this help body image in Americans? I don’t know, because the message to be thin and disproportionate is pretty widespread. Brownell is shown here with his seven-year-old daughter, who owns six of the dolls.

Published In

Stay Curious

JoinOur List

Sign up for our weekly science updates

View our Privacy Policy

SubscribeTo The Magazine

Save up to 40% off the cover price when you subscribe to Discover magazine.

Subscribe