Register for an account

X

Enter your name and email address below.

Your email address is used to log in and will not be shared or sold. Read our privacy policy.

X

Website access code

Enter your access code into the form field below.

If you are a Zinio, Nook, Kindle, Apple, or Google Play subscriber, you can enter your website access code to gain subscriber access. Your website access code is located in the upper right corner of the Table of Contents page of your digital edition.

Environment

Kicking the Catastrophe Habit

Collide-a-ScapeBy Keith KloorJanuary 28, 2011 8:14 AM

Newsletter

Sign up for our email newsletter for the latest science news

I've just come across a British psychology blog (new to me) that talks about a Berkley climate change-related study that was widely reported and chewed over in the U.S. This latest post has a good summary of the study's methodology and also provides some larger context:

This is the latest in a string of studies that suggest fear-based messages can backfire if they clash with people's underlying beliefs. For example, morbid anti-smoking messages can actually encourage smoking in those for whom the habit is tied to their self-esteem. In relation to climate change, there's evidence that framing environmentalism as patriotic can be more effective than playing on people's fears.

2 Free Articles Left

Want it all? Get unlimited access when you subscribe.

Subscribe

Already a subscriber? Register or Log In

Want unlimited access?

Subscribe today and save 70%

Subscribe

Already a subscriber? Register or Log In